Lawn Solutions Australia (LSA) will bring together Australia’s leading accredited turf growers under a single banner to supply nationally branded turf varieties, as well as a range of value-added products and services.
The LSA group and its exclusive turf brands have been developed off the back of the success of Australia’s No 1 soft-leaf buffalo, Sir Walter. All the members of the group are Sir Walter growers, and are promising the same ‘gold standard’ of performance in the new range of turf brands, lawn care products and services.
It’s good news in an industry where turf varieties quickly change in the market or are branded differently across the country, causing confusion among specifiers and customers.
“Currently there are nearly 70 turf varieties in the Australian market, with more on the way,” says LSA Business Manager, Simon Adermann.
“We’re putting an end to the confusion created by this mess of varieties and brands.
“Each of our members will grow and sell the best regional varieties that will be offered under our uniform, national brand names.”
The Lawn Solutions Australia ‘house of brands’ is made up of:
- Sir Walter soft-leaf buffalo
- Nullarbor Couch Commercial, Nullarbor Sport, Nullarbor Home
- Platinum Zoysia
- Eureka Kikuyu
- Tropical Carpet Grass
- RTF Fescue
“Our customers will still get the variety of couch or kikuyu that best suits their local conditions, but they will be marketed under our national brand names,” says Adermann.
“It will make it a lot easier for our commercial industry bodies to specify turf, particularly for statewide or national tenders and supply contracts.”
To further assist commercial customers, architects and national specifiers, Lawn Solutions Australia growers will also supply a range of value-added products:
- TurfGro premium turf underlay;
- The Big Green Bag offering compost, bark, stones and soil for those smaller, harder to access areas; and
- A wide range of lawn care products.
“The launch of Lawn Solutions Australia will be a game-changer for our industry and our customers,” says Adermann.
“We’re taking the Australian turf industry to a new level of professionalism, and our commercial customers will be the big winners.”
For more information about Lawn Solutions Australia visit www.lawnsolutionsaustralia.com.au or email firstname.lastname@example.org